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ONLINE PROMINENCE
With an average of 1 million visits per year to the Beach Retreats website, our users seek inspiration, search for properties and make bookings.
SEARCH ENGINE OPTIMISATION
We use SEO techniques to build our pages and blend key search terms with content that is relevant and of value to our prospective guests to minimise bounce rate and boost engagement. You won’t find any keyword overloads or spammy lists with us.
There are many high-volume and relevant search phrases for which we are number one, or rank of the first page.
PAY PER CLICK ADVERTISING
We invest heavily in pay-per-click advertising on search engines to ensure prominence for terms we know our clientele search for.
It’s a specialist skill, so we use an external agency and Google Partner. They work hard to combine on-brand messaging with keyword research to optimise our spend both in terms of reach and return on investment.